Retail Merchandising and Promotion
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Overview
Subject area
RET
Catalog Number
310
Course Title
Retail Merchandising and Promotion
Department(s)
Description
This course is a comprehensive analysis of retail merchandising and promotion. The career-oriented student develops the skills necessary to construct a merchandise plan, make decisions on stock turnover, identify pricing techniques, prepare promotional campaigns for selected products and store displays, and identify the promotional characteristics of textiles, fashion accessories, and home fashions.
Typically Offered
Fall, Spring
Academic Career
Undergraduate
Liberal Arts
No
Credits
Minimum Units
3
Maximum Units
3
Academic Progress Units
3
Repeat For Credit
No
Components
Name
Lecture
Hours
3