Sales Principles and Practices

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Overview

Subject area

MAR

Catalog Number

300

Course Title

Sales Principles and Practices

Description

This course is an overview of the process and management of direct selling. Topics include analyzing a product, evaluating customer needs and buying motives, handling objections, closing sales, and developing the sales-person's personality. Organization and presentation of selling proposals are required.

Typically Offered

Fall, Spring

Academic Career

Undergraduate

Liberal Arts

No

Credits

Minimum Units

3

Maximum Units

3

Academic Progress Units

3

Repeat For Credit

No

Components

Name

Lecture

Hours

3

Requisites

016115

Course Schedule